“Propaganda loses its force as soon as it becomes obvious” - J. Goebbels.
In the twilight of the room, diluted only by the light of a dozen candles, Beethoven played unobtrusively. The kings, as usual, chatted amiably at the meal. This time, three people gathered at the table: the king of television Ivan Ivanovich, the alcohol tycoon Vasily Vasilyevich and the master of the sex industry, Pyotr Petrovich.
- And you know, gentlemen, after all, having dinner with classical music is an incredible pleasure. Anyway, classical music has a healing effect. And this is not the nonsense of "British Scientists" - I tell you this. I am convinced myself: both the mind heals and the body, - Ivan Ivanovich shared his observations.
- It's hard to argue with that, Ivan Ivanovich. Of course, we impose a different fashion on people, because we do not need them to be healthy - healthy slaves are more difficult to manage. Slaves should be sick - and, first of all, spiritually sick, - Peter Petrovich agreed.
- Exactly. Since we began to practice scrolling "clips" on television, and then completely created music channels, the promotion of destructive, so to speak, "music" to the masses went in full swing. After all, we use these music channels to play such slag that a normal person will not watch, but most of them include, as they say, in the background. And it is recorded on the subcortex, - continued Ivan Ivanovich.
- Yes, a person has nowhere to hide from modern music, in every second cafe or other public institution there is a TV, in which these endless clips are played. Moreover, often the frames change in them so quickly that the viewer just from one format simply unlearns to think in processes, clip thinking is formed in him, and thoughts are always jumping from one to another. I'm not even talking about WHAT is shown in these clips, - said Pyotr Petrovich.
- Well, not everyone likes the modern music conveyor. Some require something more sophisticated and even soulful. For example, I have been sponsoring radio "Chanson" for several years. There, a very useful worldview is being promoted: criminal romance, melancholy, alcoholic dope and tobacco fog. In general, gentlemen, I have come to the conclusion that imposing some behavior patterns or attitudes with the help of music is one of the most effective methods of manipulation. First, certain rhythms can evoke certain emotions and psychological states. And secondly, when people listen to music, they turn off critical thinking, because they perceive it as relaxation. Therefore, if you put this or that message into a song, it will fall into the subconscious, bypassing the filters of comprehending the incoming information, - Vasily Vasilyevich shared his thoughts.
- The first time I hear about the influence of musical rhythms on the brain. I thought the message we needed was promoted only through texts and video sequences. Could you elaborate on the question in more detail? - asked Pyotr Petrovich.
Promotional video:
- Everything works together, and even the personality of show business stars and the intonation of their voices matter. The so-called "binaural beats" affect the brain. By the way, and not only on the brain. Each of our organs in the process of their vital activity produces this or that sound frequency. And there is a rate of this frequency - in this case, the organ functions properly. And if you choose a certain frequency, then you can influence the sound on this organ. And thus, you can both cure this organ with sound, and "ditch" it, - explained Vasily Vasilyevich.
- An interesting concept. And how do you use it? - asked Pyotr Petrovich.
- It's very simple. For example, we order a song about alcohol to some "rhymelette". No, not about harm, of course, but about the fact that it is very cool, funny, fun and in general - what else besides drunkenness to do? But that's half the battle. Now you need to evoke the appropriate emotions in a person. This is where we connect binaural beats. For example, where there is a line about the positive aspects of drinking alcohol, we let those frequencies and rhythms that cause a person to feel joy and euphoria. And thus, at the level of neurons, we fix the corresponding behavioral model, and in a person it is firmly fixed in the subconscious: "alcohol is fun entertainment." It's simple, gentlemen, - Vasily Vasilyevich finished with a smug look.
- In general, yes, I here once heard one of these "songs". There, like a mantra, it was repeated: “Everyone says that you can't drink, but I say that I will,” and the music was so cheerful, perky. In fact, if a person every morning on the radio broadcast this song with such a life-affirming motive, then when he hears that alcohol is poison, it will not cause anything but laughter in him, - Peter Petrovich agreed.
- Exactly, and we will definitely help the person in this by spreading hundreds of jokes and anecdotes on the topic of alcoholic adventures! This is our main tool in working with the fooling of the population: any destructive phenomenon must be properly ridiculed, and then people will no longer take all arguments about its alleged “harm” seriously,”added Vasily Vasilyevich.
- And the plus of video clips is that there is also a fixation on the image. 9 out of 10 clips contain nude female bodies, even if this does not correspond in any way with the lyrics of the song. This allows you to keep the consciousness of people at the level of instincts and conduct a dialogue with them as with animals. Thus, we, as it were, grab a person's attention due to cheerful rhythmic music and vivid images, through the impact on the sexual sphere we lower it to the level of instincts, and as a result, the text itself falls straight into the subconscious, - Ivan Ivanovich closed one eye and made a gesture with his hand. as if he wanted to indicate the direction of movement.
- Yes, I was here once a "rhymelette" wrote such an excellent text. I don't remember the whole thing, but one phrase is simply killer: "Whoever doesn't drink now is either a mutant or a moral monster." Well, if we had just put such a slogan somewhere in a regular advertisement or made the slogan of some information company, most likely, most people would react negatively. Right? And we just wrote this phrase into the lyrics of the song, accompanied all this with three moronic "thugs" and, voila, it's just a funny joking song. But in fact, a person will gradually accept the idea that only mutants and moral monsters do not drink - it's fun! - Vasily Vasilyevich revealed some of the subtleties of show business.
- And did this song cost you dearly? - asked Peter Petrovich.
- It doesn't matter: it paid off tenfold. Consumption volumes due to such hidden advertising are growing noticeably, - said Vasily Vasilyevich.
- I have heard this song, with my profession and I do not have to look through it. But not everyone will like it: nevertheless, the rap style is not for everybody. I remember more the recent video of the group Bi-2 "What Russian does not drink whiskey." Great job, I'll tell you. After all, everyone is still nostalgic for the "colonel whom no one writes to", but here is the same team, but about drunkenness, but about the Russians. Well done, we will actively promote them on a par with Sergei Shnurov, very promising personnel. It is necessary for Ivan Urgant to instruct them to invite them to his evening show a couple of times, let the society get used to their idols, - Ivan Ivanovich said and made a note in his working notebook.
- And, in my opinion, Kirkorov surpassed everyone with his "blue mood" and "bikini martini in his hand." He even has children in the frame kissing a bottle, and a transgender in the role of a stripper. And, most importantly, everything is as it should be - with humor: they say, it's just such a satire, - Pyotr Petrovich shared his opinion.
“You can't list all our“Stakhanovites”. But I want to remind you that at first we hooked society to foreign pop music, and then we got our own cadres who began to imitate Western standards. It is quite indicative that 90% of lovers of foreign music do not even understand what their songs are about, but they cheerfully shake their heads in time to this, I beg your pardon, "creativity". And it is sung there most often about sex, violence, perversion, drugs and other abominations. And if at least one of them inquired about the translation of the songs that they memorize and sing, he would be vomited by the meaning that is in them, - continued Ivan Ivanovich.
- Come on, Ivan Ivanovich. They all understand perfectly. Can you see what clips accompany this music? In the same place - either "nudity" or violence. And the reviews are admired, as a rule. I here once on YouTube looked at the comments on similar clips. Looked, read. Since then, without protection, not a foot on the street. A generation of maniacs and perverts is growing. Well, it doesn't matter, we don't live on the same street with them. The main thing is that they bring us profit regularly, - objected Vasily Vasilyevich.
- Yes, you are right, Vasily Vasilyevich. The main thing for us is to support these trends and promote exactly those performers who are ready to play the roles we need. And that's exactly what music TV channels and radio stations are for, to popularize the "right people" and "right creativity." Moreover, if society sees that it is the vulgar and immoral performers who become successful, then people will gradually accept such behavior as a way of life, as a norm. This is what we need, - added Ivan Ivanovich.
And these performers, as a rule, are ready for anything for money: at least undress in front of the camera, at least each other in front of the same camera, forgive the expression, rape, ” said Pyotr Petrovich and winced with disgust.
- Yes, there are different performers. But we simply weed out those who are not ready to obey at the very first stages. There is no place for an adequate person in show business. The conscience must either be thrown out, or let them go with their conscience to sing in the transition. Only there they, too, will be forced to sing what we plant in society, otherwise there will be no success there either,”Ivan Ivanovich laughed.
- Yes, whatever you say, but music is a very powerful tool. And yet the crowd really thinks they are just being entertained. And in fact, they are the ones who entertain us. Recently I saw a funny picture on the Internet. A cat sits with surprised eyes, and the inscription: "What if I am a pet, and my man is my master?" ". When I saw this, I immediately remembered our charges, - said Vasily Vasilyevich with a smug smile.
- That's for sure. Even if there is a person who tries to explain to them that they are being controlled, they declare him "schizophrenic" and ridicule him. "Conspiracy theories" - as they call it and laugh at it, - Ivan Ivanovich answered.
- And laughing enough, they go and make their own "conscious choice" dictated by our programmed subconsciousness, - Pyotr Petrovich laughed.
- One wise man said well: “We must reduce the Slavs to sign language. No hygiene. Only vodka and tobacco. We are promoting this, - Ivan Ivanovich quoted his idol.
- Okay, gentlemen, enough about business. It's time to start your meal, - said Pyotr Petrovich.
The sounds of the "Moonlight Sonata" spilled slowly into the semi-darkness of the room, silence hung over the table. Above, from an antique portrait, the one whose quote was made 70 years later gazed at the kings with an insane look. On the sleeve in the light of the rising moon, a golden eagle and a swastika outlined with an oak wreath flashed …