Several respectable men in expensive suits strolled leisurely in the spacious halls of the gallery of modern art that was preparing for the opening, imposingly examining countless canvases with abstract figures and multi-colored blots. Having reached the central exhibit of the exhibition - Malevich's black square, the group stopped and began to vigorously discuss one of the most famous works of the last century.
“In my opinion, this is simply genius,” the television king Ivan Ivanovich could not keep his sincere admiration, “an amazing example of manipulating the opinion of the crowd. People can get so confused about their brains that they even stop believing their own eyes.
- “The main suprematist element. Square. 1913 , - read the official title of the work computer tycoon Alex Gotman. - Yes, it really is a masterpiece! A vivid example of how, with abstruse words and reference to authorities from the sphere of science and art, you can raise anything in the eyes of the rabble.
- But this work was published long before the appearance of the well-known Dulles Plan, - the king of the sex industry, Peter Petrovich, entered the conversation. - And how exactly does it correspond to the goals indicated in it. Just listen, literally today I once again came across an excerpt on the Internet: “From literature and art, for example, we will gradually eradicate their social essence, wean artists, we will discourage them from engaging in images … researching the processes that take place in the depths of the masses. Literature, theaters, cinema - everything will portray and glorify the most base human feelings."
- Malevich's painting became the predecessor of all that splendor of ugliness that we had the pleasure to observe in our new gallery. The society was tested for discrimination, or rather its absence, - Ivan Ivanovich said competently. - And as this experiment with the black square showed, the crowd is ready to mindlessly trust experts, denounced by titles and regalia. So, you can do anything with it!
- What do you say, Nikolai Nikolaevich? - Pyotr Petrovich turned to the football tycoon. - I used to think that you are only interested in your professional sports and herding fans, and I was very surprised when I found out that you were engaged in the field of culture, and even offered us a joint participation in promoting certain trends.
- Yes, friends, football is, of course, my passion, as only it demonstrates all the charm and madness of the roaring crowd, united by a single false goal, - Nikolai Nikolaevich admitted, - but from my youth I liked to play for a long time, using more subtle and invisible methods of influencing the psyche of the wards. And this, of course, is the sphere of art - it is this that allows you to gently penetrate the subconscious of the audience and sow the necessary seeds there. And Malevich himself was very successful in this matter, it is not for nothing that his works are so valued in the world of contemporary art. Do you know the background of the painting?
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- I personally thought that he was just a psycho, - Alex answered first, - who was specially promoted, as well as many modern show business stars, so that society would imitate their crazy and immoral antics.
- Well, Alex, neither Kazimir Malevich himself, nor the major figures of the modern music industry, for the most part, are by no means crazy, they are just the ones who made their choice and follow it, - Nikolai Nikolaevich began to explain in a patronizing tone. - Casimir created the "Black Square", preparing for the production of the opera with the self-explanatory title "Victory over the Sun". And at his exhibition, he placed it in the so-called "red corner", where icons were usually hung in Russian houses.
- That is, the picture carries a very specific message - to rebel against the sun and against God? Alex asked with admiration.
- Sure! And to put it even more precisely, the meaning of the composition is something like this: “There is no God, and everything is permitted”! This is just one of those principles that unites the people of our circle and raises us above the rabble,”Nikolai Nikolayevich said with pride.
- But how did you manage to convince the society of the value of this "masterpiece"? Alex asked.
- Oh, it was actually very simple. Through the press and engaged experts, it was introduced into the minds of the masses that art is valuable in itself, that all creativity is a way of an artist's self-expression, and that the main thing in any work - the emotions it evokes, - Nikolai Nikolayevich started to explain. - Thus, the idea of the responsibility of every creator to society was hidden, the correct approach to assessing creativity from the point of view of its impact on the audience was hidden. Faced with works of art, people stopped asking the right questions: "Is it useful or harmful?", "What does it teach?", "What meanings does it carry?" - they began to abstractly reflect on whether "I like it or not." And this opened up a broad road for promoting degenerative creativity to the masses, which we are doing now, preparing for the opening of our new exhibition.
- But what about Yesenin? He was a great poet. But all this crap about prostitutes to whom he “reads poetry” and bandits with whom he “fries alcohol”, where is she from? Alex asked.
- And you did not think why you came across this particular poem? - Ivan Ivanovich answered with a question.
- Well … - Alex hesitated.
- That's it and well - even a really talented writer, poet or artist had crises, black stripes in life, but corny - a bad mood. And we pull it all out, advertise it and set it as an example - say, look, a talented poet, but also did not disdain prostitutes and bandits, and in general - our man. And no one will know how beautifully Yesenin described Russian nature, what a deep philosophical meaning is in most of his works. Not. Cherni we will offer lines about bandits and prostitutes, - Ivan Ivanovich answered.
- Moreover, modern people even zealously defend all these newfangled tendencies, because we taught them this. After all, if you don’t admire the next daub of some fashionable avant-garde artist, then you are “dense”, “you just don’t understand”, perhaps you have not yet “grown up to such art”. And it comes to the ridiculous - the "artist" simply blurts out with a brush on the canvas, and people stand somewhere at the exhibition near this picture, if I may say so, and talk about "what the creator wanted to say with this." And the author himself - just blew his nose with paints, received our fee and already lowers it in the nearest tavern, not even suspecting that “aesthetes” see in his blot a “big bang” or “the fall of Adam and Eve,” Pyotr Petrovich clearly described the situation.
- But surely there are those who call things by their proper names, call others to sanity? - asked another question Alex, sincerely interested in the topic.
- Dear Pyotr Petrovich, you started to read to us the so-called "Dulles Plan" earlier, please voice what is written there further, - Nikolai Nikolaevich turned to his friend.
- With pleasure, - Pyotr Petrovich turned on the smartphone, flipped through a few lines and began to read, - “And only a few, very few will guess or even understand what is happening. But we will put such people in a helpless position, turn them into a laughing stock, find a way to slander them and declare them the scum of society. We will pull out the spiritual roots, vulgarize and destroy the foundations of national morality."
- Pay attention, it is not at all recommended to throw opponents of new values into dungeons and burn them at the stake, - Ivan Ivanovich added to the quote. - For the people love martyrs, and such persecuted then become idols. The mechanism of ridicule and discrediting is much more effective. Moreover, the lucid, exposed by idiots, will be able to justify themselves in the eyes of a maximum of 5 or 10 of their friends, and our media broadcast immediately to a millionth audience, which will inevitably find themselves in isolation.
- Here's a banal example for clarity, - the king of the sex industry, Pyotr Petrovich, supported the topic, - what do you think will be with a young man today, who among his peers will say, for example, that alcohol is poison, sobriety is the norm of life, and sex - only after the wedding? And that in general there should not be such concepts as "my boyfriend" or "my girlfriend". As, for example, in Islamic countries - where they say “my fiance” or “my bride”, that is, even at the level of concepts they form a serious attitude, pardon the tautology, to the relationship between a man and a woman. So, what will happen to a person who expresses this point of view? The words that he will most likely be called are not customary to say in a decent society, so I will not say anything. We already know how dirty speech wags on a person and the reality around. But I assure you - such a person will become a laughing stock in this company, and with a high probability he will have to look for new friends. And how many have a sufficiently developed will and strong character for this?
- Cleverly, cleverly thought up, - Alex laughed, - thus, the rabble itself organizes repression against dissidents, and we only need to direct their aggression in the right direction.
- Exactly, Alex, - so that God forbid they would not guess who actually poisons their lives, - Nikolai Nikolaevich looked around the audience with a sarcastic grin.
- What's that! - now we have almost equated cooking with art, - today we broadcast on TV whole programs about how to cook and fill your stomach. If earlier people were rewriting the poems of their favorite poets - today they are rewriting recipes, and for many it is almost the main entertainment in life - to find a dish that has not yet been tried, cook, then take a picture and tell in all social networks how you ate deliciously, and then start to the search for a new exquisite recipe. In general, we are gradually withdrawing the word "glutton" from everyday life - we now have the word "gourmet", - the king of food corporations, Uncle Misha, who came up to the participants of the conversation, shared his experience.
- Well, this is familiar, a substitution of concepts. She is not a prostitute, she is "experienced"; he is not an alcoholic, he is a "drinker", - Alex waved his hand.
“As correctly noted in the Dulles Plan, we need to discredit and distort everything that prevents us from making money,” said Pyotr Petrovich and continued to read the text from the screen, “Honesty and decency will be ridiculed and no one will need it, they will turn into a relic of the past. Rudeness and arrogance, lies and deceit, drunkenness and drug addiction, animal fear of each other and shamelessness, betrayal … we will cultivate all this deftly and imperceptibly, all this will bloom in double color”.
- By the way, pay attention to the next ugly exhibit with disproportionately twisted naked bodies and crooked faces filled with hatred and anger, - Nikolai Nikolaevich pointed to one of the sculptures in the corner of the hall, - Next week this masterpiece will be bought at an auction for $ 50 million!
- Well, you turned it down, Nikolai Nikolaevich, 50 million! And what idiot would do that? - Alex asked in surprise.
- And here you will buy, dear Alex, - the football tycoon answered with a malicious smile and poked his finger in the chest of a computer genius.
- You mean me? Yes, for that kind of money, I'd rather rebuild a new mansion in Switzerland - why do I need this bogeyman? I don’t need it for nothing! - Alex exclaimed, and with misunderstanding began to look around.
- You personally may not need it, dear Alex, but all of us together really need it. In order to regularly spread news about how another so-called "masterpiece", which you cannot look at without fear, was sold for a fabulous sum, - the owner of the Ostankino TV tower Ivan Ivanovich commented on the situation. - This is done in order to continue to maintain the admiration of the crowd for "contemporary art." Therefore, we all recently regularly sell at auctions to each other all sorts of obscene sculptures and primitive drawings, driving around the same $ 50 million. The funny thing is that these auctions have even begun to come ordinary deceived Buratino and buy some of our "creations" for a lot of money, sincerely believing that this is a good investment. So our business not only does not require expenses, but also brings good income.
- It's just brilliant, friends! I like your scheme so much that I will gladly take part in it, - Alex answered with relief, and then, a little embarrassed, he spoke. - Perhaps my question will again look naive, especially since you have already explained so much to me today, but I still don’t understand one important point: if the Dulles Plan is detailed in such detail and it is very easy to find it on the Internet, then why the rabble still does not understand all this?
- Don't worry, dear friend! We were all young, and just like you, we learned the basics of manipulating the crowd, - Ivan Ivanovich answered patronizingly. - Firstly, the Dulles Plan is not a real document, but only an artistic description of what was recorded in the US National Security Council Directive 20/1 of August 18, 1948, which, in fact, says the same, but a dry military language. Accordingly, on the basis of this fact, we filled the Internet with information that the Dulles Plan is fake, fiction, untrue, and in official circles, referring to it means promoting a "conspiracy theory". With you just no one will communicate. Well, such multi-page documents as the NSC Directive I named or the same sensational "Protocols of the Elders of Zion", the modern crowd for the most part cannot master - there are many lettersdo you understand.
- But what difference does it make who the author is, and is it a fiction or not, because the Dulles Plan contains exactly what is being realized in life? Alex asked.
- We, Kings, differ from the gray mass in that we are able to see deeper. For us, the content is primarily important, not the author's signature or title. And the crowd is not able to think holistically and therefore believes in authorities. And if experts from science say that this is fake, then it is fake, and there is nothing more to discuss here.
“Well, gentlemen, let's raise these glasses to Dulles's health,” Alex exclaimed, pointing to a tray of glasses filled with orange juice.
“He’s already dead, Alex,” Ivan Ivanovich replied.
- It doesn't matter. His business lives on, - Nikolai Nikolaevich laughed, and invited everyone to the table.